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Client Alert

What Companies and Higher Education Institutions Need to Know Regarding DOJ’s New Memoranda to Enforce the Administration’s Directive to “End Illegal DEI” Practices and for the “Total Elimination of Cartels and Transnational Criminal Organizations”

February 10, 2025

by Beth Forsythe, Alex Hontos, Melissa Raphan, Kirk Schuler, and Danika Watson

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On February 5, 2025, U.S. Attorney General Pam Bondi issued a series of fourteen policy memoranda directed to all employees of the U.S. Department of Justice (“DOJ”). Two are particularly likely to impact companies and higher education institutions: “Ending Illegal DEI and DEIA Discrimination and Preferences” and “Total Elimination of Cartels and Transnational Criminal Organizations.” In this eUpdate, we summarize the key points of each and offer analysis and recommendations in light of the new directives.[1]

1. “Ending Illegal DEI and DEIA Discrimination and Preferences”

Bondi issued a two-page memorandum directing DOJ’s Civil Rights Division to “investigate, eliminate, and penalize” private companies and universities that have “illegal” diversity, equity, and inclusion programs.

Bondi’s main authority for this directive: the recent United States Supreme Court case, Students for Fair Admissions, Inc. v. President & Fellows of Harvard Coll., 600 U.S. 181, 206 (2023), and President Trump’s recently issued Executive Order (“EO”) 14173. The memorandum cites the Students for Fair Admission decision as providing that “[e]ducational agencies, colleges, and universities that receive federal funds may not ‘treat some students worse than others in part because of race.’” Further, it states that EO 14173 makes “clear that policies relating to ‘diversity, equity, and inclusion’ (“DEI”) and ‘diversity, equity, inclusion, and accessibility’ (“DEIA”) 'violate the text and spirit of our longstanding Federal civil-rights laws’ and ‘undermine our national unity.'”

Bondi’s memorandum directs DOJ’s Civil Rights Division and the Office of Legal Policy to meet a March 2025 deadline to submit to the Associate Attorney General a joint report with recommendations for “enforcing civil rights laws” and otherwise encouraging the private sector to end “illegal discrimination and preferences,” including DEI policies. Among other things, the report should include proposals for “criminal” investigations and “up to nine potential civil compliance investigations of entities that meet the criteria outlined in” EO 14173. According to EO 14173, those entities include publicly traded corporations, large non-profit corporations or associations, foundations with assets of $500 million or more, State and local bar and medical associations, and institutions of higher education with endowments over $1 billion.[2] The joint report should also address what Bondi’s memorandum calls those that have engaged in “[t]he most egregious and discriminatory” DEI practices “in each sector of concern” within DOJ’s jurisdiction.

In a footnote, the memorandum contains a narrow carve-out, stating that while the memorandum is meant “to encompass programs, initiatives, or policies that discriminate, exclude, or divide individuals based on race or sex,” it “does not prohibit educational, cultural, or historical observances-such as Black History Month, International Holocaust Remembrance Day, or similar events-that celebrate diversity, recognize historical contributions, and promote awareness without engaging in exclusion or discrimination.”

Closing with a brief paragraph under the header “Guidance to Institutions Receiving Federal Funds,” Bondi states that, consistent with EO 14173, DOJ “will work with the Department of Education to issue directions, and the Civil Rights Division will pursue actions, regarding the measures and practices required to comply with Students for Fair Admissions.”

Analysis and Recommendations

The DEI-focused memorandum raises several issues. First, DOJ is following in lockstep with the President’s Executive Orders, and this memorandum provides marching orders to DOJ attorneys to enforce the letter and perhaps spirit of the President’s Executive Orders.[3] Those orders are ambiguous in key areas and appear to rely on novel and broad interpretations of the law, and therefore DOJ’s roll-out of investigations and priorities may be uneven—even within DOJ and across the many local United States Attorney’s Offices. In particular, the directive about potential “criminal” investigations will create significant uncertainty—and risk—across various industry sectors and in higher education. 

Second, the memorandum leaves unaddressed which existing criminal statutes would apply to DEI policies and practices by private actors that do not otherwise constitute illegal discrimination under existing law. Dorsey anticipates, however, that DOJ could rely on several federal statutes to investigate and prosecute fraud against the government, including 18 U.S.C. § 287 (false claims), 18 U.S.C. § 371 (conspiracy to defraud the government), 18 U.S.C. § 1001 (false statements made to the government), and Title 18 U.S.C. § 1031 (major fraud on government). Nonetheless, criminal investigations and prosecutions would constitute a major unprecedented shift for DOJ, as these criminal statutes have not been used much if at all to investigate and prosecute allegedly discriminatory behavior among private actors.[4]

For civil cases, however, DOJ has authority in Title VI of the Civil Rights Act which prohibits discrimination on the basis of race, color, and national origin in programs and activities receiving federal funds. DOJ also has authority to bring cases under the False Claims Act against any government contractor or those who make claims to the government for a benefit or payment.  Pursuant to Bondi’s new memorandum, DOJ may pursue claims against those it may contend have submitted false certifications of compliance with the government’s requirements as set forth in EO 14173.

Third, DOJ’s emphasis on higher education institutions receiving federal funds indicates that these entities will be a heightened priority for this administration. We also anticipate potential increased whistleblower activity in these areas. Notably, however, the President’s DEI-related executive orders are already undergoing challenges in the courts. Higher education groups, including college professors and university diversity officers, along with the City of Baltimore, filed suit in federal court in Maryland on Monday, February 3, 2025, seeking an order declaring EO 14173 and a related Executive Order, EO 14151, unlawful and unconstitutional and seeking to permanently enjoin their enforcement.[5]

For these reasons, we recommend that companies and higher education institutions:

  • Conduct an independent and comprehensive privileged internal DEI review to evaluate policies, practices, programs, initiatives, and communications and to assess reputational, business, and legal risk.
    • The focus of the review should involve assessing whether your organization may be acting contrary to Executive Orders, including EO 14173, as well as DOJ’s directives. Pay particular attention to government contracts.
    • Because the Executive Orders and Bondi’s memorandum do not change or replace existing anti-discrimination statutes, the review should assess whether and to the extent your organization may continue to engage in practices that are consistent with anti-discrimination and other laws that have long been on the books, despite the recent directives from the Trump administration.[6]
    • The scope of the review should include external and internal communications as well as all training.
  • Be prepared for the possibility of subpoenas, law enforcement involvement, or further scrutiny from agencies, including DOJ’s Civil Rights Division and Civil Division - Fraud Section.
  • Consider that what was formerly a garden-variety “discrimination” claim response playbook must evolve to address the changing landscape that now includes the possibility of False Claims Act liability and criminal enforcement. Consider additional training and adjusting mindsets to approach alleged discrimination consistent with administration directives when addressing DEI policies and practices and other certifications related to federal funding.

Dorsey continues to closely watch the progress of legal challenges to, as well as the development of DOJ efforts relying upon, EO 14173 and other Executives Orders. Dorsey also continues to closely monitor the Trump Administration’s position on DEI. We recommend companies and higher education institutions also watch the progress of the lawsuits challenging EO 14173 and the development of DOJ efforts relying upon it.[7] These legal challenges will impact the risks that DOJ will pursue investigations and enforcement actions against companies and higher education institutions for DEI-related policies and practices.

2. “Total Elimination of Cartels and Transnational Criminal Organizations”

Also on February 5, Bondi issued a separate memorandum entitled “Total Elimination of Cartels and Transnational Criminal Organizations” that directs DOJ to marshal resources throughout the country toward the goal of eliminating cartels and transnational criminal organizations (“TCOs”). Importantly, the memorandum does not precisely define cartels or TCOs.[8]  But for cases involving what DOJ considers a cartel or TCO target, the memorandum establishes various factors for prosecutors to consider when making decisions regarding charging, arrests, and extraditions, to include whether the target is a manager or leader in the organization, whether the conduct resulted in the death or injury of a U.S. citizen, and whether the target engaged in international terrorism.

The memorandum provides that the Foreign Corrupt Practices Act (“FCPA”) Unit will prioritize cases such as bribery of foreign officials to facilitate human smuggling and the trafficking of narcotics and firearms and other cases involving cartels and TCOs and will “shift focus away” from other FCPA and fraud investigations.  Importantly, this means that the FCPA Unit has been directed to focus away from the types of foreign corporate corruption cases it historically has brought, in the absence of a connection to cartels and TCOs.  The potential implications of this policy for ongoing FCPA investigations remain unclear. 

To emphasize DOJ’s new priorities, Bondi is removing what she calls “bureaucratic impediments to aggressive prosecution” of these cases. Namely, her memorandum suspends various authorization requirements that are ordinarily in place for the investigation and prosecution of FCPA and related cases that DOJ has long established and incorporated into its Justice Manual.  In particular, for the newly- prioritized cartel and TCO-related cases, Bondi suspended a long-standing DOJ policy that required trial attorneys from the DOJ's Fraud Section to handle FCPA and other corruption cases. From now on, “U.S. attorney's offices shall provide the Foreign Corrupt Practices Act Unit with 24 hours' advance notice of the intention to seek charges and make available to the unit upon request any existing memoranda relating to the contemplated charges.” Existing policies for handling classified information will remain in place.

The DOJ’s Money Laundering and Asset Recovery Section is directed to prioritize cases involving cartels and TCOs. DOJ is also disbanding its Kleptocracy Team and related Kleptocracy Asset Recovery Initiative and Task Force KleptoCapture and re-directing those efforts in investigation, prosecution, and asset forfeiture towards “the total elimination of Cartels and TCOs.” The Kleptocracy Asset Recovery Initiative had been aimed at obtaining the forfeiture of the proceeds of foreign official corruption and, where appropriate, using those recovered assets to benefit those harmed by acts of foreign corruption and abuse of office. Further, DOJ is elevating existing Joint Task Force initiatives against the MS-13 drug cartel and against human trafficking and focusing their resources on cartels and TCOs.[9] 

Bondi is also pursuing various legislative changes to target drugs manufactured and distributed by cartels and TCOs, including permanently placing fentanyl-related substances on the Schedule I of the Controlled Substances Act and expanding federal law to cover devices and materials used to make counterfeit pills.

Analysis and Recommendations

Looking ahead, global companies and higher education institutions with international business or activities—and particularly those operating in industries, such as healthcare and financial services, and in regions, such as Latin America and China, that may be a focus of enforcement efforts by the Trump Administration—should take this opportunity to assess the effectiveness of their compliance programs in light of their risk profiles and changing enforcement priorities.  This may include undertaking a risk assessment to understand the company’s corruption and money laundering risk in regions that are at higher risk for enforcement under this new policy, including any potential risks relating to cartels and TCOs, among others; the risk profiles of any customers/merchants, agents, vendors, and other third parties acting on the company’s behalf; and whether the existing compliance program is reasonably designed to detect and prevent misconduct in light of those risks.

Critically, however, the memorandum does not alter the bases for liability under the FCPA and anti-money laundering statutes or U.S. government’s ability to enforce those statutes against U.S. and foreign companies. Moreover, as mentioned, the memorandum does not carefully define “cartels” and “TCOs.” Companies and higher education institutions would be well-served to continue implementing appropriately resourced anti-corruption and anti-money laundering compliance programs tailored to their risks, bearing in mind several key considerations. First, U.S. authorities can—and have—initiated anti-corruption and anti-money laundering investigations years after the underlying conduct, considering applicable statutes of limitations. Companies and higher education institutions who may relax their anti-corruption and anti-money laundering compliance programs under this new policy may find themselves in the disadvantageous position of needing to quickly ramp up their compliance programs, with the potential for investigation of any anti-corruption or anti-money laundering misconduct that may have occurred in the interim, should any future administrations take a more aggressive approach to enforcement.

Second, the memorandum does not alter any enforcement policies of the U.S. Securities and Exchange Commission (SEC). U.S. and foreign companies that trade shares on U.S. exchanges remain subject to SEC jurisdiction, including with respect to the accounting provisions of the FCPA.  Issuers must maintain accurate books and records and implement a system of internal controls sufficient to, among other things, provide reasonable assurances that transactions are executed, and assets are accessed and accounted for, in accordance with management’s authorization.

Third, global companies and higher education institutions with international business or activities will remain subject to foreign anti-corruption and anti-money laundering regimes and the enforcement policies of foreign authorities. Many of these authorities, including the French Parquet national financier and the U.K. Serious Fraud Office, have been increasingly active in recent years and may redouble their efforts in light of any perceived decrease in U.S. enforcement.

Finally, enforcement policies are subject to change. Companies and higher education institutions should design and implement compliance programs that are reasonably tailored to their risks, as determined by the FCPA and anti-money laundering statutes as well as current enforcement policy, in order to minimize internal disruption when faced with shifting enforcement policies going forward.



[1] On February 5, Bondi issued a number of additional memoranda, including one that orders DOJ attorneys to adhere to "zealous advocacy" of the Trump administration's policies and to avoid substituting their own personal political views or judgments. General Policy Regarding Zealous Advocacy on Behalf of the United States.  Bondi also ordered DOJ to set up a task force to examine the “weaponization” of DOJ. Restoring the Integrity and Credibility of the Department of Justice.

[2] See Ending Illegal Discrimination And Restoring Merit-Based Opportunity – The White House. EO 14173, among other things, revoked a series of prior well-established executive orders, such as EO 11246, signed by President Lyndon B. Johnson in 1965, that prohibited employment discrimination by federal contractors and subcontractors and requiring them to take certain affirmative actions to prevent employment discrimination.

[3] A related Executive Order that DOJ likely will be enforcing in the private sector is EO 14168, “Defending Women From Gender Ideology Extremism and Restoring Biological Truth to the Federal Government” which directed federal agencies to enforce laws governing sex-based rights, protections, opportunities, and accommodations to protect men and women as biologically distinct sexes, and to remove all statements, policies, regulations, forms, communications, or other internal and external messages promoting gender ideology. See Defending Women From Gender Ideology Extremism And Restoring Biological Truth To The Federal Government – The White House.

[4] One legal scholar questioned whether Bondi’s memorandum will lead to successful lawsuits because “[a]successful civil suit against a DEI program would have to prove that a company was making specific employment decisions on the basis of race or favoring employees in the workplace based on their race, sex, sexual orientation, transgender status, or other characteristics protected by Title VII. That would be a very difficult case to make in the real world.” Noah Feldman, Attorney General’s DEI Memo Isn’t What It Seems, Bloomberg Law News (Feb. 2, 2025), Attorney General Pam Bondi’s DEI Memo Isn’t What is Seems - Bloomberg.

[6] Examples of existing anti-discrimination statutes include Title VII of the Civil Rights Act of 1964 (prohibiting discrimination based on an individual’s race, color, religion, sex, or national origin); Section 503 of the Rehabilitation Act of 1973 (preventing disability-based discrimination); and Vietnam Era Veterans’ Readjustment Assistance Act (prohibiting military service-based discrimination).

[8] In a separate memorandum, Bondi states that “President Trump has tasked the Department of Justice with an ambitious and historic mission: total elimination of Tren de Aragua (TdA), La Mara Salvatrucha (MS-13), and international drug cartels from the United States.” See General Policy Regarding Charging, Plea Negotiations, and Sentencing.

[9] In a separate memorandum, Bondi has limited the reach of criminal charges brought under the Foreign Agents Registration Act to focus on “more traditional espionage by foreign government actors.” See General Policy Regarding Charging, Plea Negotiations, and Sentencing.

Firm Highlights

Event/Resource

Corporate Counsel Symposium 2026 Materials Hub

Materials Symposium Agenda Sessions 8:30 am - 9:30 am CT Session A: The Corporate Compass: Finding True North When Ethical Duties Conflict Philip Kaplan, Senior Legal Counsel, Howden Re Lucia Suljic, Vice President, Corporate Legal, Canon USA Nicole Stanton, Partner & Deputy General Counsel, Dorsey & Whitney LLP This panel addresses ethical obligations of in-house counsel, including balancing obligations and duties that may conflict with each other. How should a responsible in-house lawyer deal with those challenging situations? Rather than stick to an academic discussion, this panel will revolve around a series of practical scenarios that are designed to be realistic and timely, including situations where counsel is asked to represent both the company and an individual, how and when to disclose uncomfortable facts and inconvenient documents, issues involving changing firms and companies, and multijurisdictional practice. The panel will feature discussion from two experienced in-house lawyers and Dorsey’s Deputy General Counsel. Session B: Managing Rapid Regulatory Change in International Trade and Cross-Border Investment Nathan Brower, Executive Vice President, General Counsel, Nature’s Sunshine Greg Ogunsanya, Senior Vice President, General Counsel and Corporate Secretary, H.B. Fuller Kathryn Wood, Senior Vice President & General Counsel, DecoPac, Inc. Dave Townsend and Lawrence Ward, Dorsey & Whitney LLP This program is designed for attorneys advising on cross-border transactions, international trade, regulatory compliance, and corporate governance matters. Panelists will examine recent developments in U.S. trade and investment law and policy, as well as their impact on international collaborations, corporate compliance, and mergers and acquisitions. The discussion will explore how general counsel and in-house legal teams assess and manage evolving trade-related risks within their organizations. Particular focus will be given to developments during the first two years of the second Trump Administration, including changes in tariff policy, tariff refunds, export controls, economic sanctions, and national security reviews of foreign investment. Through a discussion of regulatory trends and practical case studies, attendees will gain a deeper understanding of the legal risks and compliance obligations associated with cross-border business activities, and hear about practical strategies for advising clients and managing compliance obligations in a rapidly changing trade and investment environment. 9:45 am - 10:45 am CT Session A: The Elon Musk Cases: What Tesla and Twitter Can Teach Your Board of Directors Loren Unterseher, Managing Partner, Oxbow Industries, LLC Shulamite White, Chief Legal Officer and Head of People, Motive Technologies Kirsten Schubert, Tom Swigert, and Jonathan Van Horn, Dorsey & Whitney LLP Recent cases involving Elon Musk and his businesses have had significant impact on principles governing board of directors’ fiduciary duties and corporate processes. This panel will examine recent litigation involving Elon Musk, Tesla, and Twitter, and its effects on the law governing the duties of directors and executives, including the executive compensation and director compensation processes, conflicts that may arise when a single executive has control over multiple businesses, and the ramifications of tweets or other public statements by an executive. Session B: All Eyes on DEI: Managing Diversity Efforts Amid Regulatory Scrutiny and Potential Litigation Maggie Dalton, Senior Commercial Attorney, Cargill; Board Co-Chair, Twin Cities Diversity in Practice Laura A. Vannelli, Legal Counsel, Mayo Clinic Susan Lorenc and Jack Sullivan, Dorsey & Whitney LLP The legal and regulatory landscape surrounding diversity, equity, and inclusion (DEI) initiatives has changed dramatically over the past two years. Law firms and legal departments are continuing to grapple with how to recruit, retain, and develop talent from a wide range of personal backgrounds, in a world where previously accepted recruiting and employment practices are facing increased scrutiny and litigation. This program will provide a practical overview of the current legal regime, including recent federal enforcement actions and litigation trends associated with DEI initiatives. Panelists will discuss practical ways in which organizations can pursue and retain legal talent and increase inclusion while minimizing legal, business, and reputational risk. 11:00 am - 12:00 pm CT Session A: Governance in an Age of Increasing Unpredictability James Chosy, Senior Executive Vice President and General Counsel, U.S. Bancorp Todd Hartman, Executive Vice President and Chief Legal and Risk Officer, Best Buy Co., Inc. Alan Rosselot, Associate General Counsel & Assistant Secretary, Delta Air Lines, Inc. Cam Hoang and Robert Rosenbaum, Dorsey & Whitney LLP More than ever, ensuring that boards are well-informed and forward-thinking is critical to a company’s success. Join our panel of corporate governance experts as they share their experiences advising boards through crisis and unpredictable events; capitalizing on, but also checking, disruptive technologies; and positioning the company to succeed in an environment of shifting government priorities. Session B: A Day in the Life of a Trademark, Copyright & Advertising Attorney: A Hypothetical Case Study Alexander Kim, Vice President and General Counsel, Binks Nate Whitaker, Chief Legal Officer and General Counsel, Crumbl Cathy Dahl and Tiffany Shimada, Dorsey & Whitney LLP What issues are companies facing daily while developing rights in intellectual property, protecting those rights, and staying in compliance with myriad potential issues related to advertising, social media, relationships with influencers, and environmental or governmental claims? This panel will feature two in-house counsel who are navigating these issues, utilizing a hypothetical case study, with the support of two Dorsey attorneys helping to develop a roadmap for meeting business objectives and minimizing the risk of claims. 12:00 pm - 1:15 pm CT Keynote Address Dr. Rebecca Heiss, Stress Physiologist Dr. Rebecca Heiss is a stress physiologist, author, and sought-after speaker who helps audiences transform fear and stress into fuel for greater performance and resilience. Her research has been recognized as “transformative” by the National Science Foundation, and she is the author of two books, Springboard and Instinct. Through her Fear(less) message, Rebecca inspires audiences with practical, science-based strategies to train our brains to work for us – not against us – and navigate change and uncertainty with greater confidence.

News

Dorsey & Whitney Advises Beijing Xunzhong on Two Consecutive H Share Placings Raising HK$418.5 Million

International law firm Dorsey & Whitney LLP acted as Hong Kong legal advisors to Beijing Xunzhong Communication Technology Co., Ltd. (“Xunzhong”) as to Hong Kong law in connection with two consecutive placings of new H shares under general mandate (the “First Placing” and the “Second Placing”, respectively, and together, the “Placings”). Xunzhong’s H shares are listed on the Main Board of the Hong Kong Stock Exchange (Stock Code: 2597). Winbull Securities International (Hong Kong) Limited acted as sole overall coordinator and placing agent on both Placings. The First Placing of 11,190,000 new H shares at HK$28.20 each was completed on September 17, 2026, followed by the Second Placing of 3,550,000 new H shares at HK$29.00 each on October 30, 2026. The Placings raised approximately HK$315.56 million and HK$102.95 million in gross proceeds, respectively, or approximately HK$418.51 million in aggregate (approximately HK$415.96 million in aggregate net proceeds). Both Placings were conducted under the same general mandate granted by shareholders at Xunzhong’s 2025 annual general meeting, and each was completed within one week of the signing of its placing agreement. Completing placings in consecutive months is relatively uncommon in the Hong Kong market, and doing so called on the technical depth of Dorsey’s Hong Kong Capital Markets team. Working closely with Xunzhong to understand its business needs and prepare the transaction documents, the team addressed in quick succession the remaining capacity under the general mandate, disclosure of the use of proceeds and the maintenance of Xunzhong’s public float, enabling both Placings to be completed seamlessly. “We are pleased to have advised Xunzhong on both Placings,” said Rachel Han, Partner and Co-Head of Dorsey’s Asia Capital Markets practice. “We appreciate the trust placed in our team and the close collaboration among all parties involved. We look forward to supporting Xunzhong as it continues to execute its growth strategy and pursue future capital markets opportunities.” Xunzhong is principally engaged in cloud-based communications services and enterprise digitalization services in the PRC. As disclosed in its announcements, the net proceeds of the First Placing are allocated to developing Xunzhong’s new computing power operation services business, while those of the Second Placing will be used to integrate model-as-a-service (MaaS) and AI agent capabilities into its existing cloud communications platform-as-a-service (PaaS) platform and software-as-a-service (SaaS) products. Approximately 55% of the net proceeds of the Second Placing will be used for computing power equipment upgrades for the MaaS system, approximately 35% for MaaS, PaaS and SaaS platform upgrades, and approximately 10% for working capital and general corporate purposes. With a single MaaS platform and shared computing power supporting its PaaS and SaaS offerings, Xunzhong intends for its MaaS, PaaS and SaaS capabilities to complement and reinforce one another, and to address customer needs from multiple angles, from embedding AI in customer communications and business workflows to maintaining stable performance at scale and keeping customer data within controlled environments. Partner and Co-Head of Dorsey’s Asia Capital Markets practice Rachel Han and Of Counsel in the Capital Markets and Corporate Compliance group Carlton Ng, along with Associate Kristy Ting, led the Dorsey Hong Kong Capital Markets & Corporate Compliance group in advising Xunzhong on both Placings.

Insights

Minnesota Consumer-Fraud Enforcement: Disclaimers Won’t Cure Deception, and Penalties Can Add Up

Misleading advertising claims can lead to costly consequences. In State of Minnesota ex rel. Ellison v. Wall & Associates, Inc., No. A25-2064, 2026 WL 3118291 (Minn. App. Oct. 19, 2026), the Minnesota Court of Appeals recently affirmed a bench trial verdict against a tax-relief company and two executives for violations of the Minnesota Consumer Fraud Act (“MCFA”) and the Minnesota Deceptive Trade Practices Act (“MDTPA”). The decision, which affirmed a substantial restitution and civil penalty judgment, underscores the broad power of the Minnesota Attorney General to act against deceptive sales practices. The decision also offers practical lessons for businesses seeking to reduce liability risks in consumer-facing communications. Background Wall & Associates (“W&A”), a Virginia-based tax-relief company, marketed assistance to taxpayers seeking relief from outstanding federal and state tax liabilities, often with offers in compromise—agreements to settle tax liabilities for less than the amount owed. In its extensive advertising campaigns, W&A represented that its average client received a 90% reduction in their tax debt, that it was a local company with Minnesota offices, that it provided legal services, and that it would “Solve ALL Tax Problems.” In reality, W&A’s promises bore little resemblance to what many clients received. Most of W&A’s clients saw just a 9.5% reduction in federal tax debt and 1.2% in state tax debt. W&A had no permanent Minnesota offices. And W&A provided neither legal representation nor assistance with filing tax returns—those services required referrals to separate firms for an additional fee. All the while, W&A clients paid upfront and recurring fees, including during periods when W&A did no work on their cases. Minnesota Attorney General Keith Ellison sued W&A, its founder and owner Ernest Kenneth Wall, and its president and CEO Patrick Mark Yates, alleging violations of, among other laws, the MCFA and the MDTPA. Following a 12-day bench trial, the district court determined that W&A violated the MCFA and MDTPA through its false and embellished advertising. The district court also held Wall and Yates individually liable for those violations because they directed, participated in, and acquiesced in the violations. The district court ordered injunctive relief, $2.7 million in restitution (with Wall and Yates jointly and severally liable for $1.3 million), and civil penalties of $786,517 against W&A, $415,500 against Wall, and $207,750 against Yates. The district court also awarded over $2.5 million in attorneys’ fees and costs to the state. W&A, Wall, and Yates appealed to the Minnesota Court of Appeals, which affirmed the district court’s decision on October 19, 2026. Although W&A, Wall, and Yates challenged the judgment on numerous grounds, several highlights of the decision provide important takeaways for consumer-facing businesses. Individual Reliance Is Not Required for Statutory Liability W&A argued that Attorney General Ellison had to prove a causal nexus between each violation of the MCFA and MDTPA and the injury to a particular consumer to establish liability. In W&A’s view, this required proof that each injured consumer had personally relied on W&A’s false representation. The Court of Appeals rejected this argument based on the MCFA’s and MDTPA’s plain language, which requires no proof of actual deception or confusion by consumers. The Court of Appeals finally pointed to the Minnesota Supreme Court’s decision in State v. Minnesota School of Business, Inc., which held that when a defendant’s misrepresentations are directed at and affected “a broad group of consumers, proof of direct individual reliance is not required to establish a causal nexus between MCFA violations and the harm suffered by consumers.” 935 N.W.2d 124, 135 (Minn. 2019). The Court of Appeals affirmed, however, that a causal nexus is necessary to support an award of damages under the MCFA and MDTPA. In making that determination, district courts look to various factors, including whether the misrepresentations were “longstanding, pervasive, and widespread in communications directed to consumers,” whether the seller intended and understood that consumers would rely on the misrepresentations, and whether the information was of a kind on which consumers would typically rely. The Court of Appeals’ decision continues Minnesota School of Business’s broad interpretation of liability under the MCFA and the MDTPA. Coordinated marketing campaigns to a “broad group of consumers” may expose businesses to MCFA and MDTPA liability without customer-by-customer proof of injury. That said, a causal nexus remains an element of an MCFA and MDTPA claim, and businesses involved in litigation should build a clear record at trial and on appeal showing how each of the relevant factors bears on the causal-nexus inquiry. Contractual Disclaimers Are Not an Automatic Defense to a Misleading Pitch W&A next argued that disclaimers in its client contracts prevented consumers from claiming they had been misled by its advertising. Reiterating that individual reliance is not required under the MCFA and MDTPA, the Court of Appeals held that a contractual disclaimer does not necessarily defeat a claim based on a conflicting oral representation. And on the facts of this case, the Court of Appeals agreed with the district court that W&A’s contractual disclaimers were insufficient given the extensive misrepresentations by W&A and the unequal bargaining power between it and its customers. This holding confirms that contractual disclaimers are not a cure-all for misleading advertising or sales practices. Businesses should review the entire customer journey, including pre-contract representations, as those representations may survive a contractual disclaimer to the contrary. And if faced with litigation, businesses should build a strong record, both at trial and on appeal, showing why any disclaimer is effective in context. The State Has Broad Authority to Seek Restitution W&A also challenged Attorney General Ellison’s authority to seek restitution under the state’s parens patriae authority to protect residents’ collective interests, arguing that injury to only 228 Minnesotans did not affect a sufficiently substantial segment of the population. The Court of Appeals rejected a simple headcount approach, instead explaining that the state had a legitimate interest in protecting residents’ economic well-being as a whole. In any event, the Court of Appeals held that if restitution was not appropriate under the state’s parens patriae authority, then it would still be appropriate under the Attorney General’s enforcement powers under Minn. Stat. § 8.31. The decision reinforces that the broader and more sustained the deceptive advertising, the stronger the case for restitution to protect Minnesotans’ economic interests. Civil Penalties Accrue Per Violation, Not Per Defendant The Court of Appeals finally rejected W&A’s claim that the Attorney General’s enforcement powers under Minn. Stat. § 8.31 permit only civil penalties of up to $25,000 for each defendant. Rather, the Court of Appeals explained that penalties are limited to $25,000 per violation. Multiple violations can therefore produce substantially greater penalties. The Court of Appeals also rejected the argument that restitution made penalties unnecessary: repaying consumers does not eliminate the need to address gains from deceptive conduct and deter future violations. Final Takeaways Align every consumer-facing communication. Broad and extensive marketing campaigns can expose businesses to stronger enforcement standards under the MCFA and MDTPA, making it critical that consumer communications remain accurate and consistent from the first advertisement through the final sale. Plan for layered enforcement exposure. Penalties under the MCFA and MDTPA can add up quickly: W&A, Wall, and Yates ultimately faced more than $6 million in civil penalties, restitution, and attorneys’ fees. The decision continues a line of Minnesota cases recognizing the Attorney General’s broad consumer-protection authority. Details matter. Although the Attorney General’s enforcement power is broad, it is not boundless. As the Court of Appeals explained, issues of causation, the effectiveness of contractual disclaimers, and the availability of restitution and civil penalties all turn on the specific facts of the case. Effective advocacy at trial and on appeal is critical to developing the facts relevant to liability and damages.

Insights

Observations on the SEC’s 2027 Examination Priorities

The SEC’s Division of Examinations (the “Division”) recently announced its examination priorities (“Exam Priorities”) for fiscal year 2027.1 Although many of the Division’s core areas of focus remain consistent with fiscal year 2026, the 2027 Exam Priorities include notable changes and refinements, which we discuss below, along with other key 2027 examination priorities. Dorsey Observations Renewed focus on economic conflicts of interest. After certain economic-incentive topics received less emphasis in the 2026 Exam Priorities2, the Division has again expressly identified economic conflicts as an examination focus. The 2027 Exam Priorities indicate that the Division will prioritize reviewing advisers’ fiduciary obligations relating to economic conflicts of interest raised by fee rebates, fee and expense calculations, cash management, quid pro quo arrangements, and deposits and withdrawals. Greater emphasis on private-fund practices. Building on the private-fund items in the 2026 Exam Priorities, the 2027 Exam Priorities indicate that the Division will assess private-fund disclosures and controls relating to investment allocations, leverage, affiliated service providers, and fees and expenses. The Division also identified investments in private companies through special purpose vehicles (“SPVs”) and loans provided by private funds and business development companies (“BDCs”) as products the Division will scrutinize. Advisers, particularly private-fund advisers, should evaluate whether their disclosures and compliance programs address these areas. Expanded focus on AI-related cybersecurity risks. While the 2026 Exam Priorities focused on advisers’ use of and representations regarding artificial intelligence (“AI”), the 2027 Exam Priorities specifically highlight AI-enabled cybersecurity threats, including AI-generated phishing and synthetic or “deepfake” voice and video used for social engineering. The shift signals that registrants should consider whether their cybersecurity policies and controls adequately address these evolving threats. New focus on proxy advisory firms. The 2027 Exam Priorities state that the Division will examine advisers that rely on proxy advisory firms, including how those advisers evaluate the firms’ recommendations, assess the bases for those recommendations, identify potential conflicts of interest, and determine whether that reliance satisfies applicable legal obligations. Advisers that rely on proxy advisory firms may wish to consider whether their compliance programs address these areas. Updated focus on Regulation S-P and Regulation S-ID. The 2026 Exam Priorities stated that the Division would engage firms during examinations regarding their progress in preparing incident response programs ahead of the compliance dates for the amendments to Regulation S-P and would examine compliance with the amended rule after those dates. The 2027 Exam Priorities indicate that examinations will focus on whether firms have developed, implemented, and maintained reasonably designed policies and procedures addressing administrative, technical, and physical safeguards to protect customer information and that, in accordance with the amended rule, staff will evaluate response program policies and procedures for unauthorized access to or use of customer information, including customer notification procedures and oversight of service providers. With respect to Regulation S-ID, the 2027 Exam Priorities indicate that examiners will assess whether firms are updating their Identity Theft Prevention Program to address emerging risks, such as those related to AI and stolen credentials. Advisers may wish to consider whether their compliance programs address these areas, as applicable. Summary of Other 2027 Examination Priorities Beyond the developments discussed above, many of the Division’s core examination priorities remain consistent with fiscal year 2026. These include investment adviser fiduciary obligations and compliance programs, examinations of never-examined and recently registered advisers, and cybersecurity and operational resiliency. The Exam Priorities are not exhaustive, and examinations will vary based on each registrant’s business, activities and risks. Advisers should consider the 2027 Exam Priorities in reviewing their compliance programs and preparing for potential examinations, including by: Reviewing risk disclosures and controls. The Division states that, when examining advisers to private funds, it will assess whether investment-related risk disclosures are consistent with fiduciary standards and whether compliance policies, procedures, and controls are designed to address both fund-level and investment-level risks. Reviewing disclosures on allocations, leverage, and affiliated service providers. The 2027 Exam Priorities identify disclosures related to certain investments and allocations, the use of debt and fund-level lines of credit, and the use of affiliated service providers as examples. Confirming the accuracy of fee and expense calculations. The Division states that it will assess the accuracy of fee and expense calculations at both the fund and investment levels, and it identifies fee rebates, cash management, quid pro quo arrangements, deposits, and withdrawals as areas in which economic conflicts of interest may affect the impartiality of advice. Reviewing recommendations of illiquid or hard-to-trade products. The Division states that it will prioritize advisers that recommend products that are difficult to trade, have unusual features, or are illiquid, including loans provided by private funds or BDCs and investments in private companies through SPVs. Confirming that the compliance program is implemented and reviewed. The Division states that it will review compliance program components such as marketing, valuation, and custody, as appropriate, and will typically analyze the annual compliance review. It will also focus on compliance practices when advisers have started advising new asset classes or clients or grown through mergers or acquisitions. 1 SEC Division of Examinations 2027 Examination Priorities. 2 See Dorsey’s Client Alert on the SEC’s fiscal year 2026 exam priorities.